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Marketing Metrics: The Manager s Guide to Measuring Marketing Performance

Marketing Metrics: The Manager s Guide to Measuring Marketing Performance

Yazar : Paul Farris Neil Bendle Phillip Pfeifer David Reibstein
Yayınevi : Pearson Education
ISBN : 9780134085968
Baskı yılı : 2015
Sayfa sayısı : 464
Stok durumu : Tükendi