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Introduction to Revenue Management for the Hospitality Industry: Pearson New International Edition

Introduction to Revenue Management for the Hospitality Industry: Pearson New International Edition

Yazar : Tranter, Kimberly A.; Stuart-Hill, Trevor; Parker, Juston
Yayınevi : Pearson Education Limited (UK)
ISBN : 9781292027159
eISBN : 9781292049724
Baskı yılı : 2014
Edisyon : 1
For courses in Introduction to Revenue Management.  The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authorsê years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field.  

Axess
Axess
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cardFinans
cardFinans
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Bonus
Bonus
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World
World
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Maximum
Maximum
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Paraf
Paraf
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Kredi Kartı (Tek Çekim)
Kredi Kartı (Tek Çekim)

Taksit Taksit Tutar ı Toplam Tutar
Peşin - 0.00 TL

Bonus, Maximum, Paraf, Cardfinans, Axess ve World özelliği olan tüm kartlar ile ödeme yapılabilir.