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Advertising and Promotion: An Integrated Marketing Communications Perspective

Advertising and Promotion: An Integrated Marketing Communications Perspective

Yazar : George E. Belch Michael A. Belch
Yayınevi : McGraw-Hill Education (Asia)
ISBN : 9789814575119
Baskı yılı : 2014
Sayfa sayısı : 800
Ağırlık : 1.81 kg
Stok durumu : Tükendi