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It s Not How Good You Are, It s How Good You Want to Be: The world s best-selling book by Paul Arden

It s Not How Good You Are, It s How Good You Want to Be: The world s best-selling book by Paul Arden

Yazar : Paul Arden
Yayınevi : Phaidon Press
ISBN : 9780714843377
Baskı yılı : 2003
Sayfa sayısı : 128
Ağırlık : 0.19 kg
Stok durumu : Tükendi   
Its Not How Good You Are, Its How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The worlds top advertising guru, Paul A
The book is divided into chapters/sections: The Fundamentals If You Cant Solve a Problem Its Because You Are Playing By the Rules Give Yourself Some Spin And Now for a Commercial Break You Dont Have to be Creative to be Creative New Business Final Thought