Accelerating Customer Relationships:Using CRM and Relationship Technologies

Accelerating Customer Relationships:Using CRM and Relationship Technologies


Yazar Ronald S. Swift
Yayınevi Pearson Education
ISBN 9780130889843
Baskı yılı 2000
Sayfa sayısı 512
Ağırlık 0.68 kg
Edisyon 1
Stok durumu Tükendi   

In Accelerating Customer Relationships, a world-renowned CRM expert demonstrates how to build knowledge "infostructures" that deliver breakthrough profitability and customer loyalty. Ronald S. Swift walks you step-by-step through integrating every custome
Preface
Ch. 1 Managing Customer Relationships 1:1 1<