The Management of Strategy Concepts, International Edition

The Management of Strategy Concepts, International Edition


Yazar HITT/IRELAND/HOSKISSON
Yayınevi South Western College
ISBN 9780538753210
Baskı yılı 2010
Sayfa sayısı 448
Ağırlık 0.50 kg
Stok durumu Tükendi   

Thoroughly examine strategic management concepts using the market-leading text that sets the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management issues today. Written by highly respected experts Ireland, H
PART I: STRATEGIC INPUTS. 1. Strategic Management and Competitiveness. 2. The External Environment: Opportunities, Threats, Competition, and Competitor Analysis. 3. The Internal Organization: Resources, Capabilities, Competencies, and Competitive Advanta