Fashion Brand Merchandising

Fashion Brand Merchandising


Yazar Gordon T. Kendall
Yayınevi FAIRCHILD
ISBN 9781563675614
Baskı yılı 2009
Sayfa sayısı 416
Ağırlık 3.71 kg
Stok durumu Tükendi   

Fashion Brand Merchandising introduces the concepts and practices that will help students build, develop, and work with fashion brands, Beginning with an overview of the branding concept and a description of those professionals and processes that develop
Pt. 1 What Are Fashion Brands? 1
Ch. 1 Fashion Brand Merchandising