Strategic Management and Business Policy:Toward Global Sustainability:International Edition

Strategic Management and Business Policy:Toward Global Sustainability:International Edition


Yazar Thomas L. Wheelen ; J. David Hunger
Yayınevi Pearson Education
ISBN 9780132570206
Baskı yılı 2011
Sayfa sayısı 912
Ağırlık 1.33 kg
Edisyon 13
Stok durumu Tükendi   

This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability. This thirteenth edition provides an array of timely, well-researched, and class-tested cases-nin
PART ONE: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY Chapter 1. Basic Concepts in Strategic Management Chapter 2. Corporate Governance Chapter 3. Ethics and Social Responsibility in Strategic Management PART TWO: SCANNING THE ENVIRONMENT