Cooperative Strategy: Competing Successfully Through Strategic Alliances

Cooperative Strategy: Competing Successfully Through Strategic Alliances


Yazar Pierre Dussauge Bernard Garrette
Yayınevi John Wiley & Sons, Inc.
ISBN 9780471974925
Baskı yılı 1999
Sayfa sayısı 256
Ağırlık 0.54 kg
Stok durumu Tükendi   

Cooperative Strategy Competing Successfully through Strategic Alliances Pierre Dussauge and Bernard Garrette HEC--School of Management, France In recent years, such corporate giants as Boeing, Toyota, Nestle, Philips, United Airlines, IBM, and Intel have
Foreword by C. K. Prahalad
Introduction